Friday, August 17, 2007

Application Tips for the Facial Highlighting Pen

The facial highlighting pen is a fabulous item that Mary Kay has to offer, but many women that I talk to have no idea how to use it. I’ve typed up cards for the women at my shows on how to apply the facial highlighting pen. When they order it, I place a laminated copy in their order for them to keep on hand at home. I’ve found that it’s a great addition to their purchase. Here are the directions:

Step 1 - Apply your concealer and foundation before using the Facial Highlighting Pen. Now, slowly twist the pen and release the product.

Step 2 -Apply the pen to the shadowy area of the inner corner of the eye. Then, to diminish the look of puffy eyes, apply the pen below the puffy area. Only highlight the shadow under the puffiness (not the puffy area) to “lift” it and make the area appear more flat.

Step 3 - Apply the Facial Highlighting Pen along the smile line to diminish shadows. The pen can also be applied below the lower lip at the crease of the chin.

Step 4 - Use your finger to lightly pat the edges to blend.

Handy Beauty Tip - Here’s a handy beauty tip. Reapply the Facial Highlighting Pen throughout the day to give yourself a quick “pick-me-up.”

I find that customers really appreciate when I have taken the extra time to help them with their make up application once they have left the party. I always do a follow up call in about a week to see if they have any questions I can help them with.

No comments: